Fundamental Swiss values

Innovation, precision, quality, reliability, sustainability and service shape the DNA of JURA. The Swiss company is the only brand anywhere in the world to focus solely on premium automatic speciality coffee machines and is clearly positioned as a specialist in this market. Coffee machines from JURA are associated with the best coffee result, the simplest operation and stunning design.

The best coffee result
JURA coffee machines are developed by a dedicated team of 70 engineers. Their aim is to achieve the perfect coffee result, always freshly ground and extracted at the touch of a button. Recently JURA's engineers reached a milestone with the revolutionary Pulse Extraction Process (P.E.P.®), which creates an unprecedented full aroma even with short speciality coffees.

Simplest operation
JURA coffee machines are self-explanatory, easy and intuitive to use. To name just one example, the filter cartridge and coffee machine are wirelessly linked by RFID technology. The machine automatically recognises the filter and selects the appropriate settings.

Stunning design 
Swiss design and architecture enjoy an excellent reputation the world over. JURA combines expressive, clean lines with high-quality materials, employing only the highest manufacturing precision and uncompromising quality of workmanship to create interior design objects whose power, presence and authenticity give their owners a sense of pride for many years. A JURA machine is even a pleasure to the touch, creating a sense of anticipation.

Sustainability and eco-intelligence 
There is a long history of pronounced awareness of environmental issues and responsible use of resources and energy at JURA. This is why JURA focuses on automatic coffee machines, which individually prepare speciality coffees, win customers over through their energy efficiency and avoid all unnecessary packaging waste.

Global service 
JURA coffee machines are durable. Even after years of use, they can be maintained during service. Components are reconditioned to save precious resources. This is ensured by a dense, global network of service factories, Hospitality Centers and authorised JURA service centres. 

Complete coffee solutions for all situations

For private homes: The unique design of the coffee machines makes them an attractive addition to any home; they are incredibly easy to operate and deliver the ultimate coffee result.

For professional use: Wherever they are used at work, in offices, stores, bars, hotels, hair salons etc. – the professional coffee machines indulge customers, guests and staff alike with the perfect coffee. And they offer a unique price/performance ratio.


A pleasurable experience is the sum of all the ingredients

Master chefs only use the best ingredients for their creations. And the same is true of JURA coffee machines. It is only by creating the very best espresso and milk foam as the basic ingredients that a wide range of perfect speciality coffees can be prepared.

The ultimate espresso 
JURA has thoroughly perfected the brewing process. The revolutionary Pulse Extraction Process (P.E.P.®) optimises the extraction time for ristretto and espresso by pulsing the hot water at short intervals through the ground coffee, guaranteeing a maximum aroma even for short specialities. Whether enjoyed on its own or as the starting point for creative coffee beverages – JURA technology delivers the ultimate taste experience. 

The perfect milk and milk foam 
The innovative nozzle technology prepares fine, compact and very tempting milk foam. The machine switches from milk to milk foam fully automatically. Thanks to a world first, the adjustable milk and milk foam temperature, it is possible to create sophisticated trend specialities to professional barista standard – at just the touch of a button. 


Intuitive operation 

Automatic speciality coffee machines from JURA fulfil your wildest dreams. Very simply at the touch of a button … or by touching your smartphone display. Ingenious operating concepts, numerous programming options, RFID and mobile app technologies make operation totally self-explanatory and always satisfy individual desires.

Enjoy great coffee from your smartphone 
JURA's software engineers are revolutionising the enjoyment of coffee: An app can be used to conveniently undertake all settings on your smartphone*. To start preparing your customised specialities, just touch your mobile's display. The clever bit is that your personal preferences are stored in the app. So you can prepare speciality coffees to your own taste at any time on all JURA automatic coffee machines fitted with Smart Connect.

Automatic filter detection 
The latest generation of coffee machines and filters communicate with one another. The filter cartridge and coffee machine are wirelessly linked by RFID technology. The filter is detected automatically; the relevant machine settings are undertaken automatically. Using the filter has never been easier or more reliable.

* Also available for tablets 


Award-winning design

JURA's design concept radiates calmness, power, care, quality and consistency. Values for which Swiss architecture and design is renowned the world over. Having won numerous international design awards, automatic speciality coffee machines from JURA have long been considered interior design objects. They are seen as a stylish way of expressing good taste.

Clear design features
JURA's unfussy "Cool Nordic Design" has an athletic appeal, combining harmoniously tense lines with clean surfaces. Substantial and serious, it defies short-lived trends with its durability.

Outstanding materials 
Made from high-quality materials and to Swiss standards of precision, the workmanship, visual appeal and tactile qualities of these elegant coffee machines can't fail to impress.

Winner of numerous design awards 
JURA's design has impressed even the critical eye of international juries on various continents. And it's not without good reason that the coffee machines regularly win renowned design awards.